Social media platforms kept piling up users on a continuous basis. Facebook has more than 1.5 billion users and its reach and expansion has forced brands to use it for branding and business purposes.
We have seen a lot of brands looking for social app development companies to turn their social media ideas into social media promotion via social media app development. There are a lot of online digital agencies working as a social media app builder to cater the rising need of social media app development. In result, we have seen Facebook apps like Oreo Land and NFL Draft Yearbook to interact and engage with people.
NFL Draft Yearbook (Image Credits: Cygnis Media)
There is a reason why brands and businesses are approaching social media platforms like Facebook and Twitter for marketing. As we have said earlier, Facebook has 1.5 billion users, which is a huge target audience, moreover, brands like to engage and interact with the users the way they like. And Facebook and Twitter is the way people are interacting these days.
I have seen several brands and businesses looking to create an identity over social media platforms to engage new users to turn them into loyal fans. IGN, a famous entertainment website needed to promote an upcoming Hollywood blockbuster movie Parker, they chose a social media platform to promote the movie. The Facebook app designed by social app development company plays trailer of the movie for users along with registering them for a sweepstake which offer cash prizes. The results were astonishing, the trailer was played more than 100,000 times while the sweepstake engaged more than 500,000 people.
Social app development is a trending way for social media promotions and several brands and businesses are approaching this with creative social media ideas. We may see a lot of beautiful social media apps in the year 2015.
